2026 schedule
Thursday, May 16
Afternoon/Evening: Arrivals @ MEM and Hotel
9:00am: Welcome Bags & Event Credential Pickup begins
Located in a reserved room off the lobby of the Courtyard Marriott
This will be staffed by an EventOps team member, with signage outside
3:30pm: Transport to WCBCC begins, Downtown to Liberty Park
For more on event transport, navigate to the Know Before You Go page
4:00pm: McCormick Hospitality Tent Opens @ Liberty Park
5:00-6:30pm: Cattlemen’s Flavor Lab Live @ McCormick Hospitality Tent
Live demonstration building flavor in rubs and sauces
5-9:00pm: “A Taste of Tennessee” Welcome Reception @ McCormick Hospitality Tent
Featuring Gus’s fried chicken, southern sides, and a TN whiskey tasting
11:00pm: Last Shuttle to Hotel, WCBCC to Downtown
12:00am: Event Gates Close @ WCBCC
Friday, May 17
9:00am: Welcome Bags & Event Credential Pickup continues
9:30am: Transport to WCBCC begins, Downtown to Liberty Park
11:00am: Hog Crawl @ Various Team Tents throughout WCBCC
1:00pm: Hotel Break/Downtime (digestion nap!)
6:30pm: McCormick Flavor Forecast Happy Hour @ McCormick Hospitality Tent
7:00pm: McCormick Flavor Forecast Dinner @ McCormick Hospitality Tent
11:00pm: Last Shuttle to Hotel, WCBCC to Downtown
12:00am: Event Gates Close @ WCBCC
Saturday, May 18
9:00am: Welcome Bags & Event Credential Pickup continues
9:30am: Transport to WCBCC begins, Downtown to Liberty Park
10:00am: Bloody Mary Brunch @ McCormick Hospitality Tent
11:30am: BBQ Alley Open @ WCBCC
2:30pm: Last Shuttle to Hotel, WCBCC to Downtown